Promoting your Fiverr services on your own website is a great way to get the word out about what you offer and increase your visibility. With some simple steps, you can create an effective promotional strategy that will bring more customers and make more money.
The 4 steps to promote Fiverr gigs on your own website are:
- Use SEO
- Link to your gigs
- Use social media
- Include testimonials & reviews
In this article, I’ll discuss how to promote Fiverr gigs on your own website. By following these tips, you can maximize the reach of your promotion efforts and ensure that potential customers find their way to your Fiverr page.
Note: You’ll of course need a website to begin with, and your audience must match up to the services you’re offering for it to make sense to promote your gigs to them. Check out our other guide for more on making a website as a freelancer.
Why Should You Promote Your Fiverr Gigs On Your Website?
Promoting your Fiverr gigs on your own website is an effective way to increase visibility and attract new customers. By providing content related to the services you offer, you will be able to draw in potential clients who might not have found you otherwise.
Reach A Wider Audience
Promoting your Fiverr gigs on your own website allows you to reach a broader audience than just those searching on Fiverr. You can use SEO techniques to make sure potential customers find your website and then visit the page dedicated to promoting your services.
Establish Credibility & Gain Trust
Having a dedicated page for Fiverr promotion on your own website can help establish credibility and trust with potential customers who may not be familiar with your services. This can be accomplished by providing informative content about the services you offer as well as customer testimonials and reviews from previous clients. You’ll be able to fit more information here than you can in your Fiverr gig description.
Create Compelling Content
Creating compelling content related to the services you offer is an excellent way of promoting your Fiverr gigs on your own website. You should aim to provide useful information that is easy to understand and engaging in order to draw potential customers in and keep them interested in what you are offering.
However, it’s worth noting that if you might change the gig in the future (or remove it from your profile), any standalone content about that gig will become irrelevant. So, it may make more sense to promote it in content you already have on the site, as you can always just remove or tweak that section if it’s no longer relevant in the future.
Generate More Income Streams
By promoting Fiverr gigs on your own website, you have the opportunity to generate additional income streams from people who find you online but might not have found you through Fiverr or realized you offered services on the platform.
4 Ways To Promote Your Fiverr Gigs On Your Website
1. Use SEO
Search engine optimization (SEO) is a great way to promote your Fiverr gigs on your own website and increase your visibility by optimizing content for specific keywords or phrases related to the services you offer. This will help potential customers find your page and make it easier for search engines to rank it higher in their results pages.
2. Link To Your Gigs
You should always link directly from your website to the relevant gig page on Fiverr. This will allow customers who have been interested enough in what you are offering to get more information about the specific gig package they wish to purchase.
3. Use Social Media
Leveraging social media is another great way to promote your Fiverr gigs on your own website. You can do this by creating posts that link to the relevant gig page, or by joining groups and engaging in conversations related to the services you offer. You can also use targeted ads or sponsored content on platforms like Facebook or Instagram to increase visibility even further (but make sure you do so in line with Fiverr’s terms of service).
4. Include Testimonials & Reviews
Having customer testimonials and reviews from previous clients is a great way of increasing trust with potential customers. This not only helps establish credibility for yourself, but it also provides useful information about the quality of work and customer service a buyer can expect when working with you.
Other Ways To Promote Your Fiverr Gigs
By leveraging the strategies outlined in this article, you can effectively promote your Fiverr gigs on your own website and increase visibility to potential customers. This will help you not only make more sales but also build trust with customers over time.
I also have the following guides on this topic:
- Promoting your Fiverr gigs on Facebook
- How to promote your gigs on Twitter
- Using Instagram to promote your Fiverr gigs
- Pinterest promotion for Fiverr gigs
- How to promote your gigs on LinkedIn
- Using Quora to promote your gigs
Final Note: If you have a website with a decent following, you might also be interested in Fiverr’s affiliate program. This is a separate thing from their referral program.
Chris is the creator of Freelance Ready. He originally started freelancing (on Fiverr) while at university, writing and editing website content. He created this website to share his freelancing experience and help others on their own self-employed journeys. He is now a freelance SEO consultant and content editor. You can learn more about Chris here.
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